Entertainment One, the media firm behind porcine sensation Peppa Pig, has revealed plans to make more than 100 new episodes of the show.
If you're a parent and feel like Peppa Pig is basically a member of your family, so ubiquitous is her presence in your home, then we have some big news for you.
The company announced it will be producing 117 new episodes of Peppa Pig to air in the spring of 2019 in a bid to "secure a pipeline of Peppa Pig content over the following four years".
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Entertainment One raked in $200 million (£161 million) of Peppa Pig product sales past year, helped by retail licences in America. This takes the total number of Peppa episodes to 381, which should be enough to keep even the most enthusiastic fan occupied for a while.
DTC, Entertainment One's toy partner in Brazil, has launched a new line of toys which will debut in retail from August this year.
The company has also expanded its licensing in Russian Federation with 40 partners across toy, games and confectionery categories.Peppa Pig merchandise has also recently entered new markets across the Nordic region.
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"With a new series in the pipeline, best-in-class partners and strong marketing and experiential initiatives in each territory, we continue to nurture the long term success of this global preschool phenomenon", said Darren Throop, chief executive.
The firm said it had renegotiated one of its larger film distribution arrangements, incurring a one-time termination payment of $25m (£19.4m).
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