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Facebook says it will redesign privacy controls amid backlash

29 March 2018

That's an understatement. The revelation that political consulting firm Cambridge Analytica surreptitiously gained access to 50 million Facebook users - without their consent - has thrown the company into a tailspin.

Facebook has produced multiple iterations to its privacy settings pages over the years, often in response to criticism that the system is too complicated for most people to understand what they are and aren't sharing.

The biggest change, however, is in how users can interact with their data.

Setting your Facebook posts to private is the most important and simplest step you can take towards keeping your Facebook data safe - ensure people who aren't your Friends can't see it. It suggested this will make it faster for people to do things such as review the posts they have shared or reacted to, and to limit the information used to target ads at them.

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"I think it's pretty standard for the most part and easy to access", said Guy DiBalsamo, Facebook user. Recent consumer outrage has underscored how Facebook's troubling privacy practices were hidden in the fine print and buried deep in its privacy settings. The settings menu for users on mobile has been shrunk down to a single page, rather than spreading options across 20 separate screens.

Control the ads you see: You can manage the information we use to show you ads.

Facebook has a feature that allows users to download every bit of content you've ever uploaded to the social-networking site, including status updates, search queries, photos and videos.

Kelso says the first thing you should look for are advertisers that have your information.

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The third step lets you delete apps that are now connected to your Facebook account.

The company's CEO, Mark Zuckerberg, has repeatedly apologized and bought full-page advertisements in USA and British newspapers promising to do more to restrict access to users' information.

Facebook also said it will propose updates to its terms of service in the coming weeks and update its privacy policy, but gave no further details. "These updates are about transparency - not about gaining new rights to collect, use, or share data", the VPs concluded. With new data protection guidelines coming in a matter of weeks, Facebook and other services have to comply with the General Data Protection Regulations or face stiffer penalties.

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Facebook says it will redesign privacy controls amid backlash